Demonstration in the 5G showroom at WISTA Adlershof, guests watch and listen intently.
Guests at the Brand Alliance Partner Meeting of the Airport Region Berlin Brandenburg listen to a keynote speech
Guests at the Brand Alliance Partner Meeting of the Airport Region Berlin Brandenburg listen to welcome remarks.

Brand alliance partners meeting - networking event

Meeting of the partners of the brand alliance

On February 28, 2023, another networking meeting of the Brand Alliance partners took place at Forum-Adlershof. Roland Sillmann, Managing Director of WISTA Management GmbH and host of the event, presented the technology and science location Adlershof and gave insights into its development as one of the most attractive innovation, development and research locations in Europe.

The project team Airport Region Berlin Brandenburg of the Employment Agencies Berlin South and Cottbus were welcomed as a new member of the Brand Alliance. Sven Sander, team leader of the Berlin Brandenburg Airport Region project team, introduced the tasks of the cross-border team and presented possibilities of individual support for companies with personnel challenges.

Lukas Becker, WISTA Management GmbH, then led a tour of the a:head Area showroom and presented the exciting possibilities of the 5G network. Here, attendees were able to experience the future of communications infrastructure with 5G indoor coverage and 10Gbit/s fiber connectivity.

Knowledge-based economic growth through networking of research and industry

WISTA Management GmbH is a state-owned company in Berlin that specializes in promoting business and location development. With many years of experience and expertise, it acts as an intermediary between science and business, thus strengthening the capital's economic base. In addition to building, operating and leasing technology centers, WISTA also allocates land by granting heritable building rights. A particular focus is on supporting business start-ups, networking science and business, and promoting national and international cooperation. (

a:head area: Testing 5G applications

At this location, WISTA tests together with interested Adlershof companies how innovative applications around 5G can look like. And they can let off steam. The so-called "a:head area" (formerly the Melli Beese Cabinet in the Forum Adlershof) is available as a kind of digital workroom. Companies are supported by WISTA and its partners throughout the entire process - from the first test and prototype to product maturity and market launch. Further information and contact (source):

Brand alliance partners: Diverse and outstanding network in the metropolitan region

Partners of the Brand Alliance of the Berlin-Brandenburg Airport Region are, in addition to the Berlin-Brandenburg Airport Company, a large number of renowned project developers, various districts and municipalities as well as other institutions in the region. These contribute to the fact that the "Airport Region Berlin-Brandenburg" offers a unique combination of high quality of life, excellent infrastructure and attractive location conditions. Companies find ideal conditions here for settling and expanding.

The focus of the cooperation is on increasing economic growth, raising the standard of living and securing jobs in the region. The partners work together to develop innovative ideas to further enhance the attractiveness of the location. The partners in the brand alliance help to strengthen the entire economic region.

Promoting cooperation and exchange among the players in the Berlin Brandenburg Airport Region is the focus of this exclusive network, which meets approximately once a quarter at various locations.

For more information on the Brand Alliance network and the business location of the Berlin-Brandenburg Airport Region, on business and technology promotion for companies, investors and scientific institutions, please contact:

Sandra Koletzki I sandra.koletzki(at)