Tourlane
Tourlane: AI-powered travel planning
Tourlane, a Berlin-based travel tech startup, leverages artificial intelligence to make personalized travel experiences simpler and more customized. Since its founding in 2016, the company has been combining the expertise of local travel professionals with cutting-edge AI technology to create tailored journeys. The goal: seamless planning with maximum satisfaction, allowing travelers to focus entirely on their experiences.
25 million for further growth
In November 2024, Tourlane successfully closed a funding round of €25 million. Investors such as Sequoia Capital, Target Global and HV Capital see great potential in the company's innovative approach. The new capital will primarily be used for the further development of AI technologies and international expansion.
With over 100,000 satisfied travelers, strong growth and a clear focus on digital efficiency and sustainability, Tourlane has established itself as an industry leader. The recent funding round shows that investors recognize the potential of the company and the Berlin-Brandenburg region as an innovation hub.
AI in Tourism: Efficiency and Personalized Experiences
The use of artificial intelligence is revolutionizing the tourism industry, both by increasing operational efficiency and improving the customer experience. AI enables the analysis of large amounts of data to provide personalized recommendations, implement dynamic pricing, and offer automated customer support through chatbots. These technologies help streamline the booking process and cater to the individual needs of travelers.
How Tourlane uses AI
Tourlane uses artificial intelligence to optimize the travel experience at several stages:
Personalized visual content: Google AI is used to automatically generate images that perfectly match users' interests and search queries. These personalized visuals make the experience more engaging.
More effective advertising: Generative AI optimizes Tourlane's marketing campaigns. Ads are visually enhanced with customized images, resulting in higher click-through rates.
AI innovations from the Berlin Brandenburg airport region
Tourlane benefits from a strong technology ecosystem: With around 33% of all German AI startups, Berlin is a leading hub for artificial intelligence. The Airport Region Berlin Brandenburg offers an ideal environment for technology companies: Excellent research, economic development and innovative technologies come together here.
For further information on the activities of the industry clusters and other growth sectors in the region, as well as on business and technology development for companies, investors and scientific institutions, please contact
Quellen: Why Berlin; Wirtschaftswoche; Tech EU; IT P; Google Business; EU Startups - Stand jeweils 18.03.2025